Art of Mortgage Marketing: Why the “One-Trick Pony” Solutions Keep You Struggling

Art of Mortgage Marketing: Why the “One-Trick Pony” Solutions Keep You Struggling. Mortgage Coach STRATEGIES with Katie Pastor, Greg Anderson and Scott Nicholson

Art of Mortgage Marketing: Why the “One-Trick Pony” Solutions Keep You Struggling video duration 20 Minute(s) 54 Second(s), published by Mortgage Marketing Coach on 13 09 2019 - 16:56:25.

For more information, visit: http://www.mortgagemarketingcoach.com So many mortgage coaches promise single solutions that supposedly guarantee success When you approach obtaining a home mortgage Do Not neglect looking at using mortgage insurance premium and lower down payment loan options.

Eddie Arocho is closing 10 consumer direct loans this month
Watch this video to hear how he's betting online lenders even when they have lower rates
WATCH Watch this video with Jeremy Forcier to fast track learning how to create a Total Cost Analysis Katie Pastor, Greg Anderson and Scott Nicholson share their best strategies that are helping them deliver value to Realtors and home buyers in todays market.

For more information, visit: http://www.mortgagemarketingcoach.com

So many mortgage coaches promise single solutions that supposedly guarantee success. Are any of these singular options capable of creating longevity in the mortgage industry? If one-trick pony solutions aren’t a good idea, what should we be doing instead? On this episode, I share how we can build recession-proof businesses by diversifying our strategies.

Takeaways

Abandon the idea of a ‘magic pill’ that can transform your business. There is no single solution for long-lasting success.

Diversify your tactics so you don’t need to rely on only one strategy. The more back-up plans we have, the more we safeguard ourselves from any potential turbulence.

Take a multimedia approach to marketing campaigns. Use video, social media, direct mail and emails to ensure you touch base with your entire database and leave as little money on the table as possible.

At the start of the episode, I explained why we need to stop searching for single solutions to create recession-proof businesses. I mentioned how issues beyond our control have the ability to impact our businesses. The episode ended with a suggestion of how to offer amazing value to clients that separates us from the herd and puts us in the lead.

We also discussed:

Why we need to stop relying on strategies that worked a decade ago
The importance of having a clearly defined strategy
Why it’s vital to be proactive

In a world where everything is made easier and faster by technology, it’s natural for us to want quick, easy solutions to success. However, the reality is that for longevity, we need to have multi-pillared approaches to business. The great thing is, a diversified approach doesn’t automatically mean a more difficult route- on the contrary, if we build multimedia, multi-pronged businesses today, we proactively protect ourselves against recessions in the future.